You’ve poured your heart into your mission. You’ve built programs that create real change. But when someone lands on your website, do they feel that? Do they see where they fit into the story? Storytelling isn’t some trendy marketing trick. It’s how humans have communicated for thousands of years. Stories are how we connect, remember, […]

Authenticity as practice Showing up authentically in real life is not a one-time decision. It’s a practice that requires intention, reflection, and sometimes the courage to realign when we drift off course. The same is true about authenticity in marketing. Each time we create a piece of content, draft a caption, or build a campaign,

We are in the era of AI. Almost everything is shifting in nearly every area of the internet, how we market, and even how we relate to one another. When you google search something, AI now provides the responses instead of relevant blogs. AI is at the forefront of a lot of areas at the

Social media isn’t what it used to be. The recent policy changes announced by Meta aren’t just updates—they’re shifts that challenge the values that Positive Impact Organizations have built their communities around. We are only a few weeks into 2025 and Meta has announced several concerning changes, such as: January 6: Meta ends third-party fact-checking

Here at Digital Mountaineers, we’re all about knowledge sharing. Gatekeeping is a thing of the past, more on that topic here! Our friends over at Sparktoro share that belief as well. They recently published a blog in which they are open sourcing their most recent fundraising model. It really got us thinking about our Positive

It’s the most wonderful day of the year: GIVING TUESDAY!   Because our work centers Positive Impact Organizations, we know that a big portion of an organization’s donations are a direct result of Giving Tuesday. We also know that Giving Tuesday is a day when people want to help, but finding an accredited Positive Impact

Imagine a newcomer interested in your Positive Impact Organization has found your website. While the newcomer explores your website, is your mission clearly stated and easily found? How about your call to action? Is there a way for them to find out about volunteer opportunities or ways to donate? Does the site text convey a

We love working with nonprofits. In fact, Digital Mountaineers was created specifically to help lighten the digital marketing load from Positive Impact Organizations. Let’s face it, making the world a better place is no easy feat. We believe that no one should do it alone. With us in your corner, no one climbs their mountains

Technology is moving quickly and so is our culture.   In a time not so long ago, gatekeeping was synonymous with power. In some fields, companies still operate this way *cough* Wall Street *cough.* Knowledge and specific skill sets are held close to the chest, like poker cards.  Learning new things is what helps elevate